So we know that AT&T slipped
its MediaFLO-based mobile TV launch from the end of 2007 out to early
'08, but just how "early" are we talking? Well, "as early as possible,"
to be specific. That rather unhelpful statement is all that's coming
out of AT&T for the moment regarding its go-live window for the
service, saying that testing is going "very, very well" but that it
wanted to take an extra timeout to "make sure the user experience is
absolutely optimal." As far as we're concerned, those statements are in
conflict with one another -- if they'd planned to launch in '07 and
everything's going well, what the heck's the hold up? At any rate, when
it does launch, it turns out that we'll be getting essentially the same
lineup MediaFLO offers through Verizon's VCAST TV presently, featuring
channels from Fox, NBC, ESPN, CBS, and MTV. That rubs us the wrong way
considering that AT&T's original press release
mentioned its intention to take advantage of advanced MediaFLO
capabilities like datacasting and music, so to summarize: less
functionality, later than originally expected. Everyone cool?
its MediaFLO-based mobile TV launch from the end of 2007 out to early
'08, but just how "early" are we talking? Well, "as early as possible,"
to be specific. That rather unhelpful statement is all that's coming
out of AT&T for the moment regarding its go-live window for the
service, saying that testing is going "very, very well" but that it
wanted to take an extra timeout to "make sure the user experience is
absolutely optimal." As far as we're concerned, those statements are in
conflict with one another -- if they'd planned to launch in '07 and
everything's going well, what the heck's the hold up? At any rate, when
it does launch, it turns out that we'll be getting essentially the same
lineup MediaFLO offers through Verizon's VCAST TV presently, featuring
channels from Fox, NBC, ESPN, CBS, and MTV. That rubs us the wrong way
considering that AT&T's original press release
mentioned its intention to take advantage of advanced MediaFLO
capabilities like datacasting and music, so to summarize: less
functionality, later than originally expected. Everyone cool?
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